SERVICES — 05 · Editorial

Lookbook Production

The whole range, shot as one story. Sequential stills and motion portraits that show how the collection lives — look by look, in order, on brand.

Black and white behind-the-scenes view of a studio portrait session Model posing on a set with a photographer and stylist

Casting, sequencing, and dual stills-motion capture so print and film never diverge.

What’s included

Sequential stills

Every look captured in narrative order for print and digital books.

Motion portraits

Living portraits between stills frames — the book, animated.

Casting & sequencing

Faces and running order chosen with your merchandising plan in mind.

Book layout set

Files delivered sequenced and graded for your designer to lay straight in.

The process — four steps

  1. 01

    Range review

    We walk the collection with you and sequence the story before casting.

  2. 02

    Cast & fit

    Casting and fittings locked early so shoot day is only about pictures.

  3. 03

    Dual capture

    Stills and motion share one light plot — the book and the film match exactly.

  4. 04

    Sequence & deliver

    Graded, sequenced, and named for layout. Your designer will thank us.

“Our wholesale appointments changed overnight. Buyers watch the portraits first now.”

Henrik Lauv — Founder, Atelier Nord

Good to know

Questions, Answered.

Eighteen to twenty-five, depending on hair, location moves, and motion coverage.

We deliver print-ready files and art-direct the layout; printing runs through our partner bindery if you like.

Yes. We regularly produce lookbooks on location with a traveling core crew and local support.

Start here

Book Lookbook Production.

Thirty minutes, your product, our treatment within a week. Fixed quote, no discovery fees.